NEW Gluten Free White Wraps

Introducing BFree’s New Gluten Free White Wraps!

Since 2011, BFree has been dedicated to creating delicious, nutritious flatbreads for the gluten-free community. Our goal has always been to give our customers the freedom to enjoy the foods they love without worry. Now, with the launch of our brand-new Gluten-Free White Wraps, we’re expanding our range—offering not just more choices, but even better options for mealtime.

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Why Launch a Gluten Free White Wrap?

Although we’ve offered a variety of gluten-free wraps for over a decade, we’ve never had a classic white wrap—until now! After listening to your feedback, we went back to the drawing board and created a white wrap that ticks all the boxes:

• Soft Texture: Perfect for tortillas, fajitas, and lunch pinwheels. Easy to roll and ideal for your favourite meals.
• Delicious Taste: So tasty, even the pickiest eaters won’t know it’s gluten-free!
• Authentic Look & Feel: Crafted to look like traditional white wraps while staying 100% gluten-free.

Softness that stands out

Achieving softness without gluten is tough, but we’ve done it. In a blind taste test with 100 gluten-free consumers (August 2024), 81% said BFree’s white wrap felt soft compared to just 24% for a competitor. This is thanks to our food technology team and state-of-the-art equipment, which allow us to create a wrap that rolls without breaking. Plus, it’s high in fibre and protein, making it perfect for lunch, dinner, or snacks.

 

The Best Gluten Free White Wrap on the Market

With years of experience and the world’s largest dedicated gluten-free wrap facility, we’re proud to introduce what we believe is the best gluten-free white wrap available. It’s pliable, easy to roll, and works for any occasion. As our CEO Alex Murphy says: “We’ve crafted a product that redefines gluten-free bakery food. It’s never a compromise on taste or quality. Using a precise blend of plant protein, fibre, and starches, we’ve created the best gluten-free wrap on the market—outperforming competitors.”

BFree’s wraps have already earned multiple awards, including:

• Sweet Potato Wrap: Winner of the Healthy Food Guide Special Diet Awards 2024.
• High Protein Wrap: Gold winner at the Free From Food Awards 2024 in the Keto category.
• Multigrain Wrap: A high-fibre favourite, great for gut health.

 

Where to Find BFree Gluten Free White Wraps:

Whether you’re making tortillas, pizza bases, pinwheels, or fajitas, our Gluten-Free White Wraps are the perfect addition to your pantry. Pick them up today from Tesco UK, Asda, and online at Ocado. In Ireland, they’re available at Tesco Ireland and Dunnes Stores.

 

A Recap of Our Popular Gluten-Free Wraps:

• High Protein Gluten Free Wraps: Packed with protein and low in carbs, they’re the ultimate post-workout wrap.
• Sweet Potato Gluten Free Wraps: Made with real sweet potatoes and only 74 calories—ideal for both sweet and savoury dishes.
• Multigrain Gluten Free Wraps: High in fibre and great for digestive health, these are perfect for any meal.